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Russia’s Yandex NV (YNDX) And Facebook Inc (FB) Ink Agreement

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Mark Melin
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Russia’s largest internet Group, Yandex NV (NASDAQ:YNDX) – which claims a market share of 60% of all Russian search traffic – announced an agreement with Facebook Inc (NASDAQ:FB) to access the social network’s Russian user content.

Russia’s Yandex NV (YNDX) And Facebook Inc (FB) Ink Agreement

Deal opens up new frontiers to Yandex

The deal would give the Yandex NV (NASDAQ:YNDX) search platform access to Facebook’s users in Russia, Ukraine, Belarus, Kazakhstan, Turkey and other CIS countries.  In addition to searching Facebook Inc (NASDAQ:FB) user posts, the agreement allows the Yandex search engine to access other users’ comments on posts.

The non-cash agreement is seen as a win for Yandex...

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Mark Melin is an alternative investment practitioner whose specialty is recognizing the impact of beta market environment on a technical trading strategy. A portfolio and industry consultant, wrote or edited three books including High Performance Managed Futures (Wiley 2010) and The Chicago Board of Trade’s Handbook of Futures and Options (McGraw-Hill 2008) and taught a course at Northwestern University's executive education program.