Precision Farming The $250 Billion Market

Feeding the world’s ever increasing population is big business, but it’s also an imprecise business and as the world’s population grows, improving efficiency to lift crop yields is going to become a priority for farmers.

Precision farming and digital agriculture will help the industry achieve this critical goal. Precision agriculture could lift crop yields 70% by 2050, creating a $240 billion market for farm tech over the same period.

Grant Says Farmland Prices Could Slide Another 25%

The world will need this uplift in output as analysts expect the global population will reach 9.7 billion by 2050, requiring a 70% uplift in global food supply from current levels. These figures are from a new research booklet on the topic of precision...