HFA Icon

iPhone 6S Pre-Orders Lift Apple Inc. Stock, But Not All Impressed

HFA Padded
Mark Melin
Published on
Updated on
Sign up for our E-mail List and Get FREE Access to Exclusive Investment E-books and More!

Touting strong if even surprising customer demand, Apple is on pace to surpass the previous weekend record for pre-orders of its iPhone 6S and iPhone 6S Plus. Despite this bullish sales development, which sent shares higher on Monday, some analysts have turned negative on the stock.

iPhone 6S Pre-Orders Lift Apple Inc. Stock, But Not All Impressed

Customers keep lining up to purchase iPhone

Apple shares closed up $1.10 at $115.31 Monday, up near 1 percent, as the company said its core product sales was on track to eclipse the previous 10 million unit first-weekend record that was set in 2014.

“Customer...

Login required to continue reading.

Setup a free account to get access to this article (no credit card required).

View Full Article
Already a member? Log in here
HFA Padded

Mark Melin is an alternative investment practitioner whose specialty is recognizing the impact of beta market environment on a technical trading strategy. A portfolio and industry consultant, wrote or edited three books including High Performance Managed Futures (Wiley 2010) and The Chicago Board of Trade’s Handbook of Futures and Options (McGraw-Hill 2008) and taught a course at Northwestern University's executive education program.