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Hedge Funds Salespeople From Mars, Consultants From Venus

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Mark Melin
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A new report from Preqin shows just how differently institutional investors and institutional asset gathers look at the world of alternative investing.

Prequin decision factors july 2014 Hedge funds

Hedge funds: Placement agents survey

In a survey of placement agents, code words for fund salespeople, and consultants, those who have a significant influence in determining which funds receive assets, the Preqin study, which featured placement agent Eaton Partners and consultant Mercer as contributors, found that in some areas there was general agreement but in other areas placement agents were from Venus and consultants were from Mars.

Perhaps most interesting is a key similarity in how both groups viewed what...

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Mark Melin is an alternative investment practitioner whose specialty is recognizing the impact of beta market environment on a technical trading strategy. A portfolio and industry consultant, wrote or edited three books including High Performance Managed Futures (Wiley 2010) and The Chicago Board of Trade’s Handbook of Futures and Options (McGraw-Hill 2008) and taught a course at Northwestern University's executive education program.