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Fresh Off Juicy New Contract, Matt Lauer Heads to Facebook

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Mark Melin
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Do Facebook likes define a celebrity?

Fresh Off Juicy New Contract, Matt Lauer Heads to Facebook

Matt Lauer launches a Facebook page and enters the popularity race

Fresh off the heels of landing a reported $20 to $25 million contract, NBC Today Show host Matt Lauer launched a Facebook page on Monday, June 8.  He promptly garnered 74,000 followers.  But Lauer didn’t realize he would be in a popularity race when he joined the social network.

The fresh face at Fox News who is no stranger to controversy, Megyn Kelly, entered the Facebook derby on Thursday and has nonetheless run past Matt Lauer in likes,...

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Mark Melin is an alternative investment practitioner whose specialty is recognizing the impact of beta market environment on a technical trading strategy. A portfolio and industry consultant, wrote or edited three books including High Performance Managed Futures (Wiley 2010) and The Chicago Board of Trade’s Handbook of Futures and Options (McGraw-Hill 2008) and taught a course at Northwestern University's executive education program.