Is Swiss watchmaking’s China boom over?
by Samuel Jaberg with input from Rémi Quesnel in Beijing,swissinfo.ch
Slower economic growth and a Chinese government anti-corruption campaign have cast a shadow over Swiss watch exports to China in 2013. But as the industry gears up for Baselworld, the world’s biggest watch trade fair, experts remain optimistic about the situation.
In 2000, Swiss exports of watches to China amounted to just CHF16.8 million ($19 million). By 2012, the value of these exports had multiplied by 100 to reach CHF1.6 billion.
Overall, Asian countries accounted for almost 70% of the Swiss watch industry’s growth during this boom period, according to Credit Suisse in its 2013 report on the...
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