Creativity For Investors by Andrew Hunt author of Better Value Investing: A Simple Guide to Improving Your Results as a Value Investor.
Before I became a professional investor I spent three years working as a creative in the TV and advertising industries. In these places, everyone is trying to think and act creatively all the time, sometimes to the point of wackiness. However, professional investing is at the other extreme. People seem to shun creative thinking. What I’ve found is that creative approaches can be really valuable for investors, precisely because they are often neglected. In this article I am going to explain why creativity is so important and outline a few ideas and practical tips on...

