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New Wave Asset Managers: Google, Amazon, Says KPMG

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Mark Melin
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Could the asset manager of the future be a robot from Google Inc (NASDAQ:GOOG) (NASDAQ:GOOGL) or a drone stock broker compiled from Amazon.com, Inc. (NASDAQ:AMZN)’s recommendation algorithms? Yes, according to a new study from KPMG, and human asset managers are behind the curve to embrace technology.

Asset Manager technology

The report predicted that “most people will buy investment products on-line rather than through a face-to-face adviser.  Customers will also buy based on their own research supported by crowd-sourced opinions on ‘TripAdvisor type’ websites.” Such websites are known for their lack of human interaction.

Asset managers of tomorrow must focus on building better relation with clients

While it made this prediction, it also contradicted...

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Mark Melin is an alternative investment practitioner whose specialty is recognizing the impact of beta market environment on a technical trading strategy. A portfolio and industry consultant, wrote or edited three books including High Performance Managed Futures (Wiley 2010) and The Chicago Board of Trade’s Handbook of Futures and Options (McGraw-Hill 2008) and taught a course at Northwestern University's executive education program.