The One Question That Matters For Yum (KFC, Pizza Hut) In China by Jeffrey Towson, LinkedIn Yum! Brands (KFC, Pizza Hut, Taco Bell?has been getting a lot of criticism about China this week. They missed their 3Q2015 earnings estimates. Multiple analysts dropped their price targets and their market cap sunk $7B. This lower-than-expected performance exacerbated lingering frustration with their 2014 food scandal (and subsequent sales slump). There is criticism of Pizza Hut China in particular – such as the new steak menu and a decrease in corporate events. Activists are arguing for a spin-off the China operations. Or perhaps some…
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