Dr. Daniel Crosby is a renowned psychologist and behavioral finance expert who works with organizations to develop products and messaging to maximize positive investment outcomes.
Much of Dr. Crosby’s work is centered on the notion that investors are their own worst enemy and irrational behavior, or silly; emotion-driven mistakes are to blame for poor investment returns. His ideas have appeared in the Huffington Post and Risk Management Magazine, as well as his monthly columns for WealthManagement.com and Investment News.
Behavioral Finance Resource Page
Among Dr. Crosby’s current collaborations is "Personal Benchmark" a system of embedded behavioral finance deployed in the real-world by Brinker Capital. The "Personal Benchmark" system is outlined in Dr. Crosby’s book, Personal Benchmark: Integrating Behavioral Finance and Investment Management,...
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