Could the asset manager of the future be a robot from Google Inc (NASDAQ:GOOG) (NASDAQ:GOOGL) or a drone stock broker compiled from Amazon.com, Inc. (NASDAQ:AMZN)’s recommendation algorithms? Yes, according to a new study from KPMG, and human asset managers are behind the curve to embrace technology. The report predicted that “most people will buy investment products on-line rather than through a face-to-face adviser. Customers will also buy based on their own research supported by crowd-sourced opinions on ‘TripAdvisor type’ websites.” Such websites are known for their lack of human interaction. Asset managers of tomorrow must focus on building better relation…
New Wave Asset Managers: Google, Amazon, Says KPMG
Mark Melin
Mark Melin is an alternative investment practitioner whose specialty is recognizing the impact of beta market environment on a technical trading strategy. A portfolio and industry consultant, wrote or edited three books including High Performance Managed Futures (Wiley 2010) and The Chicago Board of Trade’s Handbook of Futures and Options (McGraw-Hill 2008) and taught a course at Northwestern University's executive education program.