HFA Icon

Diet Pepsi Sweetener Being Changed by PepsiCo

HFA Padded
HFA Staff
Published on
Updated on
Sign up for our E-mail List and Get FREE Access to Exclusive Investment E-books and More!

PepsiCo, Inc. (NYSE:PEP) is trying to revitalize its drinks business in the American continents, with an emphasis on sodas.

Diet Pepsi Sweetener Being Changed by PepsiCo

The flagship Pepsi-Cola may get a boost with the first worldwide advertising campaign to boost sales of the carbonated drink. Diet Pepsi is under the lens, due to the fall in its sales by 8% in 2011. This drink is now being re-evaluated by Pepsi, and its U.S. formula may be replaced by a formula being used in international markets. The goal is to make the drink taste just as it was when bottled. The drink loses some of its flavor...

Login required to continue reading.

Setup a free account to get access to this article (no credit card required).

View Full Article
Already a member? Log in here
HFA Padded

The post above is drafted by the collaboration of the Hedge Fund Alpha Team.