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Top 10 Coca-Cola Institutional Investor Takes Note of Winters

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Mark Melin
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As sales growth and revenue limp along at The Coca-Cola Company (NYSE:KO), hedge fund investor David Winters of Wintergreen Advisers isn’t shy about telling Coke how to fix their problem. And at least one of Coke’s major institutional investors is listening.

Top 10 Coca-Cola Institutional Investor Takes Note of Winters

 

Wintergreen launches a new web site to outline the problems with Coca-Cola

Yesterday Wintergreen launched a new web site,  www.FixBigSoda.comthat outlined the problems with Coke as well as offering solutions.

Wintergreen recommends Coca-Cola cut costs, improve margins and step up the pace of bottler re-franchising to significantly improve operating results.  Wintergreen’s plan also calls for Coca-Cola to strengthen its corporate governance, improve...

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Mark Melin is an alternative investment practitioner whose specialty is recognizing the impact of beta market environment on a technical trading strategy. A portfolio and industry consultant, wrote or edited three books including High Performance Managed Futures (Wiley 2010) and The Chicago Board of Trade’s Handbook of Futures and Options (McGraw-Hill 2008) and taught a course at Northwestern University's executive education program.