At the 2024 Delivering Alpha Conference, Ben Affleck and Gerry Cardinale shared their vision for a changing Hollywood. Through their partnership at Artists Equity—a studio co-founded with Matt Damon—they aim to empower creators and overhaul the entertainment industry’s outdated systems. The conversation highlighted the studio’s success, its model for aligning incentives, and how the industry is adapting to the rise of AI and streaming.
Redefining Incentives: Aligning Hollywood’s Stakeholders
For decades, Hollywood’s financial model has been plagued by misaligned incentives. Creators, performers, and crews rarely saw a meaningful share of the profits they generated. Affleck, CEO of Artists Equity, emphasized how the studio is addressing this issue by directly involving talent in financial outcomes.
“Our approach reflects what Gerry and...
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